partners for life

mp+ newsletter

get mp+ insights straight to your inbox

Top

partners for life

Articles by Ben Hart

Rethinking your Small Business Marketing Mix

September 17th, 2021

Much is made these days about the digital nature of marketing your small business – an amazing website, being found online with good SEO (Search Engine Optimisation) and allocating a portion of your marketing spend to Google Ads. While these are all valid ways to grow your small business, many business owners tend to overlookread more

Business Branding – Creating, Updating & Evolving

February 24th, 2021

As accountants and business advisers, we help clients every day with the behind-the-scenes operations of their business. While tax, compliance, strategy, bookkeeping, and insurance are all critical components of running a business, the “look & feel” of things can often take a back seat. Business branding is an important piece of the puzzle not onlyread more

Developing a Small Business Marketing Budget

December 18th, 2020

Developing a marketing strategy for a business involves a lot of moving parts. You must have established goals (that are, or course, SMART: Specific, Measurable, Achievable; Realistic; Time-Bound); a reasonable understanding of the different types of marketing activities that businesses can undertake; and perhaps most valuable of all – you have to have the timeread more

COVID-19: Marketing Opportunities for Your Business

July 31st, 2020

Amongst the doom and gloom of our present economic and social circumstances, the more switched-on in the SME community are taking the glass-half-full approach to improving their businesses. Some marketing opportunities of days gone by may have passed, or been put on hold, but new ones are cropping up all over the place if youread more

McKinley Plowman in the News

June 19th, 2020

Have you been keeping your eye on the West Australian? Founding Director Nigel Plowman has recently been sought out for input on the WA business sector in the face of Coronavirus, including which businesses may struggle, which may thrive, and how to prepare for the end of JobKeeper. If you're yet to read the articles,read more

MP+ Newsletter March-April Edition – Out Now!

April 15th, 2020

Since our last bi-monthly newsletter, plenty has changed in the world. Coronavirus (COVID-19) has locked down much of the planet, forcing people out of jobs, causing businesses to shut down, and prompting a massive change to the way we work and interact with each other on a daily basis. The continuing COVID-19 situation poses newread more

Increasing Efficiency for your Small Business Marketing

October 31st, 2019

“I want to step up my marketing, but I don’t have time”. Sound familiar? So many business owners, particularly small business owners, understand the need for marketing and they know the value it brings, but simply don’t have enough hours in the day to get stuck into it. Creating content, designing posts, writing content, posting,read more

Thinking about becoming a client?

Book your free, no obligation consultation right now via our online booking system or get in touch to find out more

Already a client and want to get in touch?

Send us an email via our enquiry form or give us a call today