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Posts Tagged ‘sme’

Marketing Performance: Embracing the Measurable and Unmeasurable

November 22nd, 2024

Marketing performance is more than just numbers; it’s about striking the right balance between data-driven insights and the intangible qualities that create brand loyalty and recognition. As a business owner, understanding which marketing elements can be quantified and which cannot is crucial for making effective decisions about your marketing strategy. There’s plenty to explore onread more

Selling a Business in WA: Your Guide to Success

November 15th, 2024

Selling a business in WA is a significant step and often one of the most pivotal moments for business owners. With McKinley Plowman’s extensive expertise in business transitions, this guide will walk you through every essential step, from early preparation to final transfer. The goal is to ensure your sale process is smooth, profitable, andread more

Why Consistency in Marketing Matters

September 27th, 2024

Marketing is often seen as a task to be ticked off during the quieter times. But when business is booming, it’s easy to let marketing efforts slip, because it seems harder to justify investing in marketing when you’re generating plenty of business from referrals or returning customers and clients. However, consistent marketing is essential toread more

Business Benchmarking – How Does Yours ‘Stack Up’?

July 26th, 2024

Business Benchmarking – How Does Yours ‘Stack Up’? Have you ever wondered how your business ‘stacks up’ against other businesses in your industry? What are all the other businesses doing that may be different to yours? What if there was a way you could measure the financial performance of your business on a regular basis?read more

Small Business Marketing on a Budget

July 10th, 2024

The bank account is looking a bit worse for wear, time is tight, and you need to really step up your business’ marketing to generate leads and grow your business. Sound familiar? There’s a cycle that many small businesses experience as they mature and develop – marketing takes time and money; but getting the cashflowread more

2024 End of Financial Year Business Preparation

June 21st, 2024

At this time of year, we find ourselves having regular discussions with clients about best business practice for 2024 End of Financial Year preparations. This can include end of year payroll, transitioning to cloud-based software for the first time, changing software providers, or simply reviewing data file accuracy.  A proactive approach and mindset are keyread more

7 Ways to Raise Business Capital

May 31st, 2024

One of the key reasons people start their own business is to earn more money, and have greater control over it, but raising capital to invest back into your business can be far easier said than done. Capital is the lifeblood of any business, essential for both starting up and scaling operations – and acquiringread more

Succession Planning – Building Your Business Legacy

May 24th, 2024

As a hardworking business owner, you understand that success doesn’t come easily – it’s earned through hard work, dedication, and relentless effort. So, when it’s time to step back from your business, how do you know it is in a position to continue to thrive? That’s where succession planning comes in… Succession Planning – What’sread more

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