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Posts Tagged ‘startups’
Business Advertising – Taking a Considered Approach
August 16th, 2023You want to generate leads and brand awareness for your business through advertising, but like so many other time-poor business owners, you just don’t know where to start. Like a lot of things in business, a considered and practical approach is the best way to push through the initial planning phase and develop a solidread more
A Fine Line Between Pleasure and Pain – Addressing Small Business Challenges
February 8th, 2023In the current economy, there are numerous challenges confronting Australian small businesses. We hear so often from our clients around the day-to-day challenges they face whilst trying to remain profitable and continue to enjoy what they do. Businesses in all manner of industries from medical to mining, hospitality to construction, and everything in between, areread more
Content Marketing Strategy Development for Your Business
January 20th, 2023"Content is King" - and it has become a critical consideration for any business' marketing strategy. From blogs to videos, brand partnerships to influencer marketing, there is such a diverse range of content that businesses can leverage to promote their brand, products and services. The trick, however, is developing a thoughtful and effective strategy thatread more
Working with Millennials – Understanding, Motivating and Unlocking Performance
November 16th, 2022When you hear “Millennial”, who or what do you picture? Like it or not, we all have pre-conceived notions of what interacting and working with millennials is like. Older generations might perceive them to be entitled, soft, unfocussed, or poorly equipped to deal with the challenges of a fast-paced professional environment. Millennials themselves would likelyread more
Customer Service – From Good to Great
September 1st, 2022No matter what business you're in, what stage of business you're at, or what industry you compete in, great customer service is non-negotiable. When the market is ever-changing, and competition is only getting tougher, excellent customer service can be a critical source of sustainable competitive advantage. There are a number of factors which lead toread more
Why All Successful Businesses Have a Business Plan
August 19th, 2022Ever wondered how the most successful, stable businesses get to where they are today? While there might be an element of luck or chance in how a business idea comes about, many can attribute part of their success to having a robust business plan in place. From long before “day one”, a business plan servesread more
Starting Your New Business – 10 Critical Steps
April 14th, 2022So, you’ve decided that the 9 to 5 grind just isn’t for you, and being your own boss is a dream you want to achieve. You take something you love doing or are really good at, and decide that your business will revolve around that. That’s all you need to start, right? Unfortunately, things areread more
6 Key Metrics to Understand Your Business’ Financial Position
January 28th, 2021As is the case in every aspect of business, the financial side of any enterprise contains a lot of moving parts and requires not only a great deal of understanding, but a significant portion of your attention as well. While the day-to-day workload can get in the way of analysing your business’ financial position, thereread more
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